Killing us Softly

I found her views on how advertisement effects us very interesting. Most people never stop to think about how it has influenced them. The ideal advertising woman is always flawless. This is something even myself I have found to be sucked into. I look at ads in the magazines or old photographs of myself and wonder why my body type is not like the women in the pictures. I would say that advertising does still objectify womens bodies. A main example that I can think of if Victorias Secret. I have shopped there for a while now and seen how things have changed. They have a brand called “Pink” and it normally gets the younger generation of womens attention. There are older women who purchase this, but when I am in the store I have noticed mothers and their daughters looking for spandex pants or pink undergarments. This is something I would hope to never see in my daughters mind. With weight control I would say this is an issue with men and women. When observing magazine ads and also commercials men and women seem to be shown as always having muscular bodies. With women especially in the weight loss commercials they are shown in just the right outfit. Sometimes I wonder if a fashion consultant comes and provides a special outfit so that they may appear thinner. Sexuality is still a problem as well. I feel like as a woman in this world you are expected to be that sexy image that magazines such as Sports Illustrated or Maxim provide for men. I also think it is hard for men to realize this because this is what the mens magazines publish. You will not see an overweight woman posing for Maxim or another mens magazine. Throughout my time period I have not seen male violence used to sell products, but it is very possible I just have not been to mainstream lately. I will look in the occasional womens clothing magazine but it is not often that I look at it and think wow that women is being looked down upon by men. I think that men sometimes do think that they need to live up to the image that women want to see. A lot of it depends on the woman as well. She may watch a movie or see a man in a magazine and mention something to her spouse or boyfriend. This might make him think he needs to improve his image. The worlds image of men and women does constantly change, but it seems that the sexual view of women might never change. A modest women just does not fit the “ideal”description of a woman and this is sad.